Herbal Toothpaste Market Trends, Demand, Regional Opportunities, Key Driven, Forecast 2032
Herbal Toothpaste Market Overview
Herbal Toothpaste Market is
projected to reach USD 5.97 Billion With CAGR 5.15% during 2023 to 2032.
The gradual shift in consumer taste from chemical to herbal and natural
products is key to driving the market. Companies including Dabur and Patanjali
Ayurved have been driving the herbal and natural product market owing to the
growing demand for natural-based ingredient products.
The global herbal
toothpaste market trends highlight the shifting consumer preference from
chemical towards natural oral care products owing to growing awareness related
to harmful effects of artificial ingredients on health. The market is popular
for using natural products are made of aloe vera, soda, myrrh, eucalyptus oil,
plant extract, and essential oils and are free from toxic ingredients such as
parabens, fluorides, and artificial sweeteners. Owing to growing awareness of
personal health and oral hygiene, the global demand for such natural products
is expected to increase in the foreseeable future.
The rising demand for oral care and hygiene maintenance will
boost global product demand. Consumer preferences fuel the demand for
multifunctional toothpaste as these products help remineralize teeth.
Furthermore, the inclination toward adopting tobacco products that have
detrimental effects on a person's oral health has increased the demand for
convenient and easy-to-use oral care products. It will, in turn, drive the herbal
toothpaste market trend over the forecast period.
Key Players
The herbal toothpaste market players are as
follows:
● Patanjali
Ayurved
● Dabur
India Limited
Some of the other players operating in the global market are
as follows:
● VICCO
LABORATORIES
● Procter
& Gamble
● Colgate-Palmolive
Company (India) Limited
● Amorepacific
● Amway
● GlaxoSmithKline
plc
● Himalaya
Wellness
Market Segmentation
The herbal
toothpaste market report has been segmented based on the following
to meet the rising needs of the global target audience.
● Distribution
Channel Outlook
● General
Store
● Hypermarket
& Supermarket
● Pharmacy
Store
● Online
Retail
● Others
● Regional
Outlook
● Americas
● EMAIL
● Nigeria
● Asia
Pacific
● China
● India
● Thailand
● South
Korea
Regional Analysis
The Asia Pacific region held a leading herbal toothpaste
market share of 90.0% in 2030. With changing consumer preferences and
lifestyles, followed by the rise of other factors, the demand for natural
products is expected to increase in the upcoming years. The main factor driving
the global demand for natural products in the region is massive promotional and
awareness campaigns by leading players, including Patanjali, Dabur, and others
like the Himalayas. The awareness campaigns highlight chemical-based products'
side effects and long-term effects on human health. Global consumers are
increasingly shifting their preference towards chemical-free products, which,
in turn, is fueling the demand for herbal products, including toothpaste.
Industry News
● Patanjali
Ayurved is expected to launch new variants within the Dant Kanti brand,
including fresh active gel, aloe Vera, and red toothpaste, which is expected to
positively impact the herbal toothpaste market insights from 2019 to
2025. In addition, HUL expanded Ayurvedic personal care products, including
toothpaste, under the Ayush umbrella. Companies are using various herbal
ingredients, including neem, clove, mint, ginger, and mulethi, known for their
good taste and health benefits. Amway launched herbal toothpaste under the
Glister brand to make its way into the herbal product market, containing neem,
clove, and mint.
● In 2017,
Dabur India Limited had launched many products, including gel toothpaste under
the Dabur Red umbrella, which they claim to be India's first Ayurvedic gel
product in this segment.
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