Bleaching Agents Market Report by Growth, and Competitor with Statistics, Forecast 2030
Bleaching Agents Market Dynamics
The global bleaching agents market is projected to expand
significantly from 438.37 Million to 728.6 million during forecast period 2022
to 2030, It covers a CAGR value of 5.67% within a forecast period. Due to
the growing use of bleaching agents in the food and beverage sector for better
texture and appearance.
Bleaching agents induce chemical reactions in food,
including oxidation and reduction, to degrade food colour. The most widely used
bleaching agents are hydrogen peroxide and sodium perborate used in food
industries. Commercial bakeries typically use azodicarbonamide to bleach flour
which makes flour whiter. In addition, bleaching agents also alter the
structure of the dough, reinforce the gluten fiber and add elasticity to the
dough. USFDA (Food & Drug Administration) acknowledges bleaching agents as
GRAS (Generally Recognised as Safe) and permits bleaching agents in baked goods
and flour up to a maximum of 45 parts per million. The bleaching
agents market trends is expected to expand moderately during the forecast
period due to the demand for rapid preparation of food items and enhanced food
products with improved appearance and texture.
Bleaching agents are agents that make things colorless or
whiter. Some names for bleaching agents include whitening agents, whiteners,
and bleaching agents. Specific bleaching agents are used as food additives to
discolor food, enhance the texture, and overall appearance of the product.
Key Players
BASF SE (Germany), Aditya Birla Chemicals (Grasim) (India),
Akzo Nobel N.V. (Netherlands), Evonik
Industries AG (Germany), Akzo Nobel N.V. (Netherlands), Solvay Chemicals Inc.
(US), Hawkins, Inc. (US), Spectrum Laboratory Products, Inc. (US), Gujarat
Alkalies and Chemicals Ltd. (India), and Kemira Oyj (Finland) are some of the
key players in the global bleaching agents market.
Segmentation
The global market for bleaching agents has been segmented by
type and application.
Based on type, the market has been segmented into
azodicarbonamide, hydrogen peroxide, ascorbic acid, acetone peroxide, chlorine
dioxide, and others.
The hydrogen peroxide segment is expected to hold the
largest share of the global bleaching
agents market report in terms of value. In the food and beverage processing
industry, it is widely used as a peroxygen agent in products such as flour,
baking foods, natural sugars, natural oils, waxes, gums, and starches. The US
Food and Drug Administration (FDA) has affirmed the widely accepted health
status of hydrogen peroxide as a direct ingredient used in food products.
Hydrogen peroxide primarily bleaches and purifies food products, which in
effect helps to enhance the quality of food products.
Based on application, the market has been segmented into
dairy, bakery, convenience food, and others.
Flour in the bakery segment accounted for the largest share
of the global demand for bleaching agents in 2017. Bleaching agents are used
for the whitening of flour, because freshly milled flour has a slightly yellow
appearance because it contains carotenoids. In addition, bleaching oxidises the
surface of the flour and increases its capacity for gluten production.
Bleaching of flour helps in the weakening of proteins and in the maturation of
flour for a shorter period of time, making it essential for flour producers.
Some of the most popular flour bleaching agents are hydrogen peroxide, benzoyl
peroxide, and chlorine dioxide.
Regional Analysis
Regionally, the global bleaching agents market trends have
been segmented into North America, Europe, the Asia Pacific, South America, and
the Middle East and Africa.
Europe is seen as producing most of the revenue for the
bleaching agent industry due to the high consumption of bread and bread products
requiring a high use of flour bleaching agents. Consumers in the area are
heading towards better and safer eating habits. Bakers in this area use
bleaching agents for their rapid food processing properties to meet the
increasing demand for baked product consumption.
Due to increasing living standards that demand enhanced food
products in terms of appearance, texture, and taste, North America shows a
strong market share in bleaching agents industry.
The Asia Pacific is expected to be the fastest-growing
market for food bleaching agents. China, India, Japan and Australia are among
the major countries with growth potential in this market. Because of lower
prices in the region, the evolving economies studied in the Asia Pacific region
are experiencing a significant demand for flour used in various food
applications and the baking industry. In addition, conventional at-home meals
are increasingly being replaced by on-the-go breakfast snacks and meals due to
the rising urban population, higher disposable incomes and changing lifestyles
of the people in the region.
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